Author name: Paul Nowell

Paul Nowell is a known Amazon entrepreneur and an authority on the Amazon FBA selling model. With years of hands-on experience, he has mastered the art of building a successful Amazon business from the ground up. His journey from a novice seller to a thriving online merchant has equipped him with invaluable insights and strategies that he now shares on GoFBA Hub.

Keepa Free Trial 2025 – Unlock Price Tracking Features

The Keepa Free Trial is an excellent option for users looking to explore Amazon price tracking before committing to a paid subscription.  Keepa is a popular tool for tracking Amazon prices, monitoring price history, and setting up price alerts. It’s especially useful for shoppers, sellers, and anyone interested in tracking product price fluctuations on Amazon. 

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Helium 10 vs Jungle Scout (2025) – Detailed Comparison

If you’re selling on Amazon, choosing the right tool can make a huge difference in how fast you grow your business. Two of the most popular options are Helium 10 and Jungle Scout, each designed to fit different seller needs. Helium 10 gives you a powerful suite of data-driven tools for advanced research and optimization,

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Helium 10 Frankenstein (2025) – Keyword Processor Tool

Helium 10 Frankenstein is a keyword processing tool built for Amazon and Walmart sellers. It allows you to take thousands of keywords, remove duplicates, clean up unnecessary words, and organize them into a refined list that is ready for optimization. By doing this, the tool saves you hours of manual work and helps you focus

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Helium 10 Sales Estimator (2025) – Is It Worth Using?

Finding the best products to sell on Amazon can be difficult, but the Helium 10 Sales Estimator makes the process much easier. This free tool helps Amazon FBA sellers estimate monthly sales and revenue, giving clear insights before investing. Using real sales data and product rankings allows sellers to understand a product’s potential and reduce

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Helium 10 vs AMZScout (2025) — Which Amazon Tool Wins?

Choosing the right Amazon seller tool is one of the most important decisions for growing your FBA business. Helium 10 and AMZScout are two of the most popular platforms, but they serve sellers in different ways. Helium 10 is known for its powerful suite of tools that support advanced strategies, while AMZScout is often preferred

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Helium 10 Academy – Free Training for Amazon Sellers

Helium 10 Academy is a free online training platform designed to help Amazon sellers master Helium 10 tools and build profitable businesses. Whether you’re a beginner learning product research and keyword optimization or an experienced seller looking for advanced marketing strategies, this academy provides step-by-step video lessons, quizzes, and expert-led tutorials. In this guide, you’ll

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Helium 10 Platinum Plan 2025 – Full Cost Breakdown

The Helium 10 Platinum Plan is the most popular subscription, priced at $99 per month or $79 per month when billed annually. It is designed for Amazon FBA sellers who want advanced research and optimization tools without jumping to the higher-priced Diamond plan. With Platinum, you get unlimited keyword research, powerful product validation tools, PPC

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How to Use Helium 10 for Walmart Marketplace (Step-by-Step)

E-commerce sellers can now use Helium 10’s powerful Amazon tools optimized for Walmart—including keyword research, product analytics, keyword tracking, and PPC management. The best part? These Walmart features are included in existing Helium 10 subscription plans, starting at $39/month, with full access unlocked on the Platinum and Diamond tiers. But is it worth paying for

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