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Author name: Paul Nowell

Paul Nowell is a known Amazon entrepreneur and an authority on the Amazon FBA selling model. With years of hands-on experience, he has mastered the art of building a successful Amazon business from the ground up. His journey from a novice seller to a thriving online merchant has equipped him with invaluable insights and strategies that he now shares on GoFBA Hub.

Helium 10 Frankenstein (2025) – The Ultimate Guide

Helium 10 Frankenstein is a powerful keyword processing tool designed for Amazon and Walmart sellers. It helps streamline large keyword lists, removing duplicates, filtering unnecessary words, and organizing them for better optimization. If you’re looking to improve product visibility and boost sales, Frankenstein can save you time and effort by refining your keyword strategy. In

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Helium 10 Academy (2025) — Access Free Courses

If you’re an Amazon seller or planning to start your journey, Helium 10 Academy is a great place to learn how to use Helium 10 tools effectively. This free training program covers key topics like product research, keyword optimization, and advanced selling techniques to help you grow your business. In this article, I’ll walk you

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11 Popular Podcasts For Amazon Sellers To Listen in 2025

Looking for the best podcasts for Amazon sellers to enhance your FBA business? Whether you’re just starting out or managing a thriving seven-figure operation, the right podcast can provide expert insights and proven strategies to significantly boost your growth. This guide lists 11 valuable Amazon seller podcasts, categorized by experience and needs.  These shows cover PPC,

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Helium 10 Diamond Plan — Detailed Cost Breakdown

The Helium 10 Diamond package, available for $279/month, offers powerful features and fewer limitations, making it the top choice for scaling your Amazon or Walmart business. In this post, we’ll break down the key benefits of the Helium 10 Diamond package and explain why it’s a great option for both new and experienced sellers. If

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Helium 10 vs Sellics (Perpetua) – Which One Is Better?

Selling on Amazon requires the right tools to stay ahead of the competition. Helium 10 and Sellics (Perpetua) are two top choices, but which one suits your needs best? In this simple comparison, we’ll break down their features, pricing, and user experience to help you decide. Whether you’re a beginner or an experienced seller, this

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Helium 10 Mexico — Can Amazon Sellers Use It?

Helium 10 is now available for Amazon sellers in Mexico, making it easier to find winning products and grow your business on amazon.com.mx. With powerful tools for product research, keyword tracking, listing optimization, and profit calculation, Helium 10 helps you succeed in the Mexican Amazon FBA market. Let’s explore how Helium 10 can boost your

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